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PostHog Session-Based Funnels: Identify Drop-Offs

Click a funnel step to inspect the people who advanced or left, then see whether drop-off clusters in a segment without switching to user-based aggregation.

Illustration with a person inside a magnifying glass, a funnel, and a frog holding an “UPDATE” sign; text reads “Identify who dropped off in PostHog session-based funnels”

If you’ve been using PostHog session-based funnels, there’s a small but meaningful update that changes how you investigate drop-offs.

I can now click on any step in a session-based funnel and see the actual persons behind the numbers; who converted and who didn’t make it past that stage.

PostHog funnel configured to aggregate by unique sessions with two Pageview steps and conversion results

Before this, session-aggregated funnels gave me the conversion rates, but I couldn’t drill down to specific users at each step. I had to either switch to user-based aggregation or piece together the picture from separate insights. That friction is gone now.

Stop guessing who dropped off in PostHog funnel

With this update, I select a funnel step, and PostHog surfaces the individual users who either moved forward or dropped off at that exact point.
This makes it straightforward to identify patterns.

Whether a specific segment is consistently abandoning at the same step, or whether drop-off is scattered across different user types.

PostHog funnel step details listing 46 unique sessions, a person record, and View recordings controls

For anyone running session-based funnels, this closes a real gap. The analysis that used to require extra workarounds now happens directly where the funnel data already lives.

Take a look at other PostHog updates and features that stood out to me.

About the author

Moein Heshmati

Moein Heshmati

Moein Heshmati is Co-Founder of 99Ways, specializing in analytics engineering, tracking, and experimentation systems. He writes about data quality, measurement, technical implementation, and reliable experimentation.

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